Insights Overview
Track conversation performance, campaigns, ads, and AI coverage with Cloodot analytics.
Insights shows you how things are going — are customers happy? Is your team keeping up? Are your campaigns working? Instead of guessing, you get actual data.
Types of insights
Conversation Insights
How are your conversations going? Response times, sentiment, patterns.
Marketing Insights
How are your campaigns performing? Engagement, clicks, delivery.
Ad Insights
How are your click-to-message ads performing? Messages, channels, headlines.
Collection Insights
Which items from your collections is your AI showing most often?
FAQ Insights
How well are your FAQs answering customer questions?
Opening Insights
Click Insights in the sidebar, then choose Conversations, Marketing, Ads, Collections, or FAQ.
What you can do
Filter your view
- Pick a time range (today, last 7 days, this month, etc.)
- Focus on specific channels
- Look at specific campaigns
Understand conversations
- See when you're busiest (hour by hour on the heatmap)
- Track sentiment — are customers happy or frustrated?
- Compare how different team members are performing
- See how often AI handles conversations vs. handing off to humans
Measure campaigns
- Track delivery: sent, delivered, read
- See engagement: who's clicking your buttons?
- Identify what's working and what's not
What you'll get out of it
Staffing: Know when you need more people online.
Training: See where conversations struggle so you can improve.
Campaigns: Stop spending on messages that don't work.
AI tuning: Understand when AI is helping and when it needs more training.
Going deeper
- Conversation Insights — The full breakdown
- Marketing Insights — Campaign performance details
- Ad Insights — Click-to-message ad analytics
- Collection Insights — Top displayed items from your collections
- FAQ Insights — FAQ coverage and growth
- Segments — Create groups based on what you learn
- AI Agent — Adjust AI based on what you see